Welcome to the Friday edition of The Max Revenue Letter, recapping the news, trends, and top producer insights from the week. Today: 3 briefs, 2 podcasts, 1 article. LFG🔥
NEWS BRIEFS
1. Aon and USI Go All the Way😏
Ladies and gentlemen, meet the industry's new power couple going public. Aon just paid $17 billion to make USI its plus-one, permanently. All cash, no prenup needed since Aon's funding it all with new debt while staying investment-grade. Insurance has never seen a union this big or this expensive.
The two firms say they'll keep separate bedrooms until the deal closes in Q4, regulators have to bless the union first, but make no mistake, this is headed for consummation. USI is officially wifey.
