Most insurance producers get AI wrong.

They think it's about dumping a policy into ChatGPT to find the holes, or buying a Perplexity subscription and calling it a strategy.

That is transactional AI. You ask a question, you get an answer, you move on. It doesn't scale.

Luke Berry took is on pace to do $1.2M+ in a single year by doing the opposite. He built proprietary infrastructure: a Central Brain that compounds and gets smarter with every client interaction, renewal, and vendor call.

Here is the exact framework to build it.